Mercedes-Benz Group MBGAF MBGYY has reportedly rolled out refreshed iterations of its GLE sport-utility automobiles in Japan, aiming them squarely at senior executives and prosperous enterprise proprietors, usually of their mid-50s.
These revamped SUVs, the GLE and GLE Coupe, reportedly include beginning value tags of ¥13.8 million ($92,400) and ¥14.8 million, respectively.
Notably, these automobiles now boast superior augmented reality-driven navigation instruments, in keeping with a report from Bloomberg.
In 2022, Mercedes introduced 52,391 automobiles to Japan, making it the main importer of automobiles, the report famous, citing the Japan Car Importers Affiliation.
Talking on the Tokyo launch occasion, Kasumi Oku, a spokesperson for Mercedes-Benz Japan Co., shared that SUVs symbolize between 35% and 40% of the model’s general gross sales within the nation.
The report added that the carmaker just lately launched up to date variations of its CLA and GLA automobiles to the Japanese market.
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